Discussion is great but please come back with something better than 'I see Teslas'
I see Teslas because they are selling a lot
of them. As of January '19 it is the best selling U.S. made car. So yes, I do see them. It is also the number one selling EV in Germany, which is saying a lot because Germans are very loyal to their own brands like Audi, VW, BMW, Mercedes, etc.. One reason why this company is doing so well is because people these days love technology and care about the environment, and Ford, well, they are conservative and think that people will buy tomorrow what they bought yesterday. Ford is no stranger to technology, they just rarely ever include it in a consumer product unless other car manufactures offer the same feature.
Your own graph shows that the Honda Clarity rose
on sales by 722%
. Had it also listed the Tesla you would have seen a similar rise in sales. BOTH of these
sedans are forward thinking which is what people want to spend their money on today. People aren't saying no to "sedans" per sa, they are saying no to yesterdays
sedans. Like you said, the numbers do not lie.
Midsize sedans are down across the board, period.
With exception to, you know, the Tesla 3. It is the only
sedan that keeps growing in numbers. Now that they have reached the magic $35,000 price tag (BTW same as the Fusion Energi) I'm sure they will sell even more. I can see Ford removing some of its cars from the market, but the Fusion and the Focus were good cars in their price point. Instead of giving up and removing them from the market they should instead update them and make them more competitive. By removing their cars from the market it's like they're saying they are not creative enough to make a modern
sedan that people want.
Originally Posted by FoolishEarthling
Obviously you can't just show up and expect to win customers, you have to give them something as or more appealing than the competition. Ford apparently doesn't believe it can, not in the U.S. at any rate. If that's what they believe, than so be it, I just think it's unfortunate because they've shown in the past that they can be among the best.
Exactly! I agree 110%
The saddest part about Ford doing this is that it shows they don't have confidence in their car creativity.